Crowdsourcing, apps, and social media are all part of a decidedly 2016 event It?s not surprising that this weekend?s Women?s March in Washington, D,C., which originated with a Facebook post and has grown into a political event expected to attract hundreds of thousands of activists, has benefitted from the myriad methods of digital communication available to contemporary organizers. Planners have used social media and webs of Google Docs to create a massive moment in a matter of a few short months, as well as a robust digital resource page with information on safety and secure messaging services. But in addition to spreading the word, march organizers, allies, and startups have utilized technology to help solve the myriad logistics and transportation issues presented by the grassroots events.
Other large marches and inaugurations in the past utilized tech, or provided big boosts to tech firms (Airbnb, a relatively unknown in 2009, benefitted from exposure during Obama?s inauguration), but the Women?s March has the benefit of mobile technology and crowdfunding, the later of which has helped provide rides to the march, funded sound system setups for speakers. There?s even an app for attendees, powered by DoubleDutch, with bus schedules, FAQs, and other pertinent information.

A screenshot of the Women?s March app

With marchers expected to stream in from across the country this weekend, new transportation companies have rallied to try and fill the ...