Three cheers for locally grown food Two big design trends?shipping containers and urban farming?have come together in the new Brooklyn-based venture Square Roots. Recently profiled in our video series ?Curbed Makers,? the roughly half-year-old startup co-founded by Kimbal Musk?younger brother to Tesla boss Elon Musk?and Tobias Peggs wants to revolutionize food with urban container farms that grow produce to sell locally.
Its first ?campus? takes over a parking lot in Brooklyn?s Bed-Stuy neighborhood and includes 10 containers, each vertically packing two acres worth of farmland in under 320 square feet. As an urban farming accelerator, Square Roots has turned the containers over to 10 young food entrepreneurs, who have specialties ranging from lettuce and shiso to astro arugula and tuscan kale.
Square Roots farmers hand-deliver produce to local offices.

The hydroponic produce is grown pesticide- and GMO-free indoors, under futuristic LED purple light, which is actually the red and blue parts of the spectrum optimal for crop growth. The produce is then sold directly within the community via freshly packed deliveries to folks? offices, farmers? markets, or even to local restaurants. Square Roots claims its systems use 80 percent less water than outdoor farms and the company also plans to incorporate solar power in the future.
Intrigued" The first group of Square Roots growers are about half-way through the year-long program. The startup is...