New home design service lets you ?try on? furniture before buying
Modsy renders a room in 3D and expertly designs it?and that?s exactly what I let it do to my own living room Modsy, like a lot of great ideas, was borne out of a need and an obsession. When cofounder and CEO Shanna Tellerman and her husband moved into a new home three years ago, they were excited about setting up their new place, so she immediately headed to sites like Pinterest and Houzz to get started. But after spending hours creating what she thought was the perfect board, she looked around the empty house and still had no idea what to do.
Spending even more time on different websites and visiting physical stores didn?t help much, either. "We got halfway there and essentially gave up," Tellerman explained. "It went from being a really fun and exciting moment in our life together, to being super, super frustrating." She turned to visualization tools and found they were clunky and lackluster?more "2D clip art" meets "2nd grade projects" than anything artful. Then inspiration hit, in the form of a West Elm catalog. "I was sitting there looking through all the pages and thought, ?This is what I want.? I want this level of somebody having essentially staged my home with all these different ideas, and then sending me a catalog of my own house to shop from. And then I just started getting obsessed with that idea."
Tellerman, a former partner of Google Ventures, had worked in the realm of 3D t...
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