And pick up a copy of our new book, too Are you heading to South by Southwest" Do you love Curbed" Well then you?re in luck: Deputy editor Asad Syrkett will be on the ground in Austin this weekend to host a few events?and you?re invited!

On Friday, March 9, at 2:30 p.m. at The Belmont, Syrkett will interview Kyle Hoff, co-founder and CEO of furniture upstart Floyd, about how direct-to-consumer brands are (or aren?t) disrupting the home goods marketplace. Find out if clever transit ads and American-made products are enough to upend an industry.
Then onto one of our most-read subjects of late, the fierce competition for Amazon?s next home base. While the location of HQ2 may still be under wraps, one thing is certain: The new headquarters will have a big impact on whichever city Amazon chooses. Syrkett will host a roundtable discussion with Nancy McFarlane, mayor of Raleigh, and Sylvester James Jr., mayor of Kansas City, about the real cost of wooing corporations?and what benefits their headquarters could have for cities. Catch the discussion at the Hilton on Saturday, March 10, at 2:30 p.m. (only SXSW badge holders may attend). If you need a break from the action, you can always hang back at The Belmont, which Vox Media is turning into The Deep End?its South by Southwest home?from Friday, March 9 to Sunday, March 11. There, catch live podcast tapings from our brethren at Recode, The Verge, and Vox.com, see some bands perform, and grab Eater-ap...