Furniture rental space gains a new player with launch of The Everset
Courtesy of The Everset
Moving is a pain, but less so if you don?t own your furniture GDS Holdings founder and CEO Gavin Steinberg builds single-family homes in Park City, Utah, a town east of Salt Lake City that?s a magnet for skiers and tourists. The homes he builds are primarily second homes or vacation homes that he furnishes before selling because, as he put it, ?[buyers] want to just be able to come with their suitcase and start enjoying the home.?
But being a native New Yorker who has many times endured the hassle of moving in the city, he realized renters in New York and Park City homeowners have something in common.
?You should be able to show up with your suitcase and start living and not deal with the other stuff,? he said. ?That thought really applies to the rentals too.? This was the genesis of The Everset, a furniture rental company Steinberg is launching today in New York City along with furniture retailer Jonathan Mitrani and designer Megan Hopp.
The company offers individual pieces of furniture or complete curated sets for living rooms, bedrooms, and dining rooms. You can also design your own set. Subscriptions for the furniture run from 3 to 14 month terms, or for 24 months, and customers have the option of renewing, swapping, or returning the furniture at the end of the subscription.
Each of the three team members brings key experience to the company. Steinberg has an extensive background in multifamily management in New York City, and he?s leverag...
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